Ryan is available for hire
Hire RyanRyan D. Hatch
Verified Expert in Product Management
Product Manager
Location
Green Bay, WI, United States
Toptal Member Since
July 26, 2019
Ryan是一位产品领导者和前SaaS联合创始人，拥有10年的B2B和B2C产品经验, growing new products with a blend of GTM strategy, rapid prototyping, customer insights, and data analytics. He firmly believes in the power of autonomous teams, customer empathy, funnel metrics, and continuous experimentation. Ryan从创新阶段领导产品，并鼓励团队设计和开发客户喜爱的产品.
Product ManagementSoftware as a Service (SaaS)Data AnalyticsWebsitesMinimum Viable Product (MVP)B2BSaaSSaaS DesignProduct OwnerProduct Requirements Documentation (PRD)MobileProduct Strategy ConsultantAgileAgile Software DevelopmentAgile Project ManagementSalesforce Product ManagementData Product ManagementBusiness SystemsFractional Chief Product Officer (CPO)Enterprise Resource Planning Product ManagementProduct Management Coaching
Project Highlights
Successful Exit – Venture-Backed SaaS Co-Founder
与人共同创立了一家由风投支持的B2B SaaS初创公司，从零到成长阶段，最后成功退出.
Lead JTBD Product Management
设计了一个新的B2C数字银行，得到了CEO数百万美元的投资.
Ditto – New Product Launch and Growth
设计并推出了一个新的B2C订阅公司，迭代周期高，以达到严格的市场目标.
Expertise
Work Experience
Product Strategy Consultant
2016 - PRESENT
Hatch Ventures
- 帮助风投支持的创业公司和企业推出和发展产品，并专注于开发SaaS和技术支持业务.
- 为B2B和B2C客户获取和产品策略提供咨询.
- Set TAM and target market segments for B2B products.
- 与领先的精益创业创新咨询公司Moves the Needle合作.
- 在一家由2.5亿美元服务公司资助的初创公司，实现了33%的盈利能力提升，并开发了一款产品.
- 在企业创新中获得多项创新奖项和研讨会.
- 担任创新团队的产品教练，服务于价值90亿美元的客户群.
- 实施快速实验并识别客户行为变化.
- 指导团队如何管理AARRR渠道，关注okr和领先增长指标.
Head of Product Strategy
2020 - 2022
Headway
- 管理和咨询风险投资支持的初创公司，涵盖A、B和C轮融资.
- 为风投支持的初创公司招募并管理了一个由5名产品策略师组成的团队.
- 开发和定义了一个从零到牵引力启动新企业的过程.
- 领导推出了一家新的B2C SaaS初创公司，以及一家在C轮融资中获得资助的医疗保健初创公司的第二款产品.
- 受雇于一家C轮融资的金融科技初创公司，负责定义第二款产品的功能集.
- 为S系列创业公司创建了一个现成的视频系列和一个B2B增长框架.
Head of Product
2015 - 2016
Pulse Platform at CCI Systems
- Led the product innovation for a $250 million company.
- 创造了一个5000万美元的创收机会，并将其呈现给CEO和CTO.
- Conceptualized and validated new product market offerings.
- 在产品投资之前，新产品概念的预售合同销售了5万美元.
- 鼓励和培养团队的创造力，并以结果为基础授权团队.
- 通过快速反馈实现okr，以促进团队的进展.
- 与销售团队合作，了解销售情况.
- 将团队从功能转变为客户成功成果.
Co-founder | Product Manager
2012 - 2016
Dynamis Software Corporation
- 开始，成长，并成功地将业务出售给战略买家.
- Raised $4 million in venture capital.
- 管理成长阶段、Mixpanel、营销自动化、出站sdr、HubSpot和Salesforce CRM.
- 建立销售渠道，执行a /B测试，提高转换率.
- Achieved a product-market fit.
- Designed a product with the CTO, UX team, and development team.
- Leveraged Outreach.io to increase SDR performance.
- Sized the market with ideal customer profiles; also created prospect rankings with the sales team.
- 执行客户发现，访谈，现场访问客户，以及更多.
- Managed using LTV:CAC Ratios (by David Skok).
Agile Product Coach
2013 - 2014
Resultech
- Coached agile product teams.
- Created the continuous delivery strategy.
- Designed the deployment pipelines and stages.
- Automated the regression suites and deployments.
- Handled the digital transformation.
Project History
Successful Exit – Venture-Backed SaaS Co-Founder
http://www.appliedsystems.com与人共同创立了一家由风投支持的B2B SaaS初创公司，从零到成长阶段，最后成功退出.
I co-founded a successful B2B SaaS company. We raised venture capital, 我的导师是刚刚离职的CEO和CTO. 我带领产品团队从零到增长，并运行漏斗指标, unit economics, the growth model, and revenue projections. 我还领导了出站SDR团队、市场规模、客户洞察和功能设计.
我们的软件被美国顶级保险经纪公司使用. 我们被全球市场领导者应用系统公司收购，并成功退出.
我们的软件被美国顶级保险经纪公司使用. 我们被全球市场领导者应用系统公司收购，并成功退出.
Fortune 500 Corporate Innovation
Generated a $300 million revenue opportunity and coached the top 2 of 30 innovation teams; named as the #1 case study.
我在世界一流的精益创新环境中指导全职创新团队. I oversaw problem validation, metered funding, 快速实验以及解决方案原型和验证.
Lead JTBD Product Management
http://11fs.com设计了一个新的B2C数字银行，得到了CEO数百万美元的投资.
我被一家排名第一的金融科技创新公司招募来承担这个项目. As an expert in jobs to be done and product strategy, 我设计了一个颠覆性的新型数字银行，没有零售网点.
I combined qualitative customer interviews, quantitative market data, competitive positioning, and a new business model. 然后，我为投资新产品的首席执行官制定了产品战略和推销方案，他目前正在建立我们在伦敦设计的银行.
I combined qualitative customer interviews, quantitative market data, competitive positioning, and a new business model. 然后，我为投资新产品的首席执行官制定了产品战略和推销方案，他目前正在建立我们在伦敦设计的银行.
New Product Consulting
Designed a next-generation business for a legacy print company; a new B2B2C digital eCommerce and sales enablement platform.
I selected the target market. I also oversaw the product strategy, business model, financial projections, and eCommerce platform selection.
D2C Series A Wellness Startup
http://www.genopalate.com/就如何让产品更适合市场和提高客户终身价值向首席执行官提供建议.
I worked on various project aspects, including growth bottlenecks, OKRs for teams, specific product changes, QualDeEPC customer insights, and quant data analytics.
The company is currently raising Series B funds.
The company is currently raising Series B funds.
Ditto – New Product Launch and Growth
http://headway.io设计并推出了一个新的B2C订阅公司，迭代周期高，以达到严格的市场目标.
Ditto's company's goal is to help couples grow closer together. 为了实现这一目标，我们利用了包括Webflow, Intercom, Segment和UXCam在内的平台.
I collaborated on the new product launch, 以产品为导向的增长，设计一个顺利的入职体验, and worked on funnel metrics, campaign attribution, and customer data platform for personalization. 移动设备上的会话记录让我们能够快速看到用户在哪里卡住了.
I collaborated on the new product launch, 以产品为导向的增长，设计一个顺利的入职体验, and worked on funnel metrics, campaign attribution, and customer data platform for personalization. 移动设备上的会话记录让我们能够快速看到用户在哪里卡住了.
Education
1999 - 2001
Bachelor's Degree in Computer Science
Michigan Technological University - Houghton, MI, USA
Certifications
SEPTEMBER 2020 - PRESENT
Opportunity Trees
Product Talk
SEPTEMBER 2017 - PRESENT
Rapid Experimentation
Product Talk
MARCH 2016 - PRESENT
Machine Learning
Stanford Online
JANUARY 2015 - PRESENT
Mapping the Challenge
Product Talk
Collaboration That Works
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