Tugba Demirci Kasarci, Developer in Istanbul, Turkey
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Tugba Demirci Kasarci

Verified Expert  in Engineering

Database Developer

Location
Istanbul, Turkey
Toptal Member Since
June 14, 2022

Tugba is a professional data consultant with vast experience in data analysis and visualization. She has data-related experience in big companies with huge amounts of data and has worked as a team leader in an essential company domain. Tugba specializes in data warehouses, Teradata, Oracle, data visualization and reporting, MicroStrategy, Qlik Sense, QlikView, and Tableau. She provides fast, proactive, and high-quality solutions to any problem.

Portfolio

Zoetis - Main
SQL, Data Analysis, Tableau, Data Analytics, Financial Data, Data Modeling...
VakifBank
BI Reporting, SAP BusinessObjects (BO), SQL, Oracle, Dashboards...
Turkish Airlines
MicroStrategy, Teradata, Qlik Sense, SQL, Data Governance, Dashboards...

Experience

Availability

Full-time

Preferred Environment

Slack, SQL, Agile, Azure Databricks, Business Intelligence (BI), Dashboard Design, BI Reporting

The most amazing...

...project was leading an end-to-end project involving the transfer of data to a data warehouse, reporting for one of the main domains of a company.

Work Experience

Data Analyst/Engineer

2022 - 2023
Zoetis - Main
  • Synthesized complex analytics-derived insights into easy-to-understand, actionable recommendations for business users.
  • Managed the migration of the old data warehouse, ensuring data accuracy and consistency. Recreated more than 10 main scripts. Uncovered previously unnoticed errors and deficiencies within the source data by testing report outputs.
  • Proactively organized regular meetings with the data warehouse owners to address errors and fulfill their needs.
  • Documented scripts for corresponding tables in the new DWH.
  • Generated standard and custom reports to provide insights into business performance.
  • Utilized data visualization tools like Tableau to present and explain complex data sets.
  • Transformed a monthly PowerPoint presentation at the company—which contained sales analysis for a specific group and was used in strategic decision-making—into an interactive dashboard encompassing approximately 50 graphs.
  • Analyzed system tables and their relations by using Databricks SQL.
  • Collaborated with business unit leaders to identify and prioritize problems and recommended data standardization and documentation for the Net Revenue Management team.
Technologies: SQL, Data Analysis, Tableau, Data Analytics, Financial Data, Data Modeling, Azure Databricks, Dashboards, Business Intelligence (BI), Analytical Thinking, Azure, BI Reports, Reports, PySpark, Python, Databricks, BI Reporting, Dashboard Design, Microsoft Excel, Data, Financials, Tableau Desktop Pro, Database Migration, Requirements Analysis, Data Transformation, GitHub, Data Reporting, Data Manipulation, Analytics, Data Management, Dashboard Development

Business Intelligence Specialist/ DWH Analyst

2021 - 2022
VakifBank
  • Managed client meetings to determine requirements and data mapping sessions to understand business needs.
  • Analyzed source system tables using SQL, documented detailed business rules and requirements, and modeled the DWH database following standards and reporting processes.
  • Played a pivotal role in maintaining and enhancing the data warehouse dictionary, a valuable resource for internal stakeholders.
  • Developed database objects using SQL for reporting, including tables, views, and materialized views.
  • Leveraged Power BI reporting tools to design, create, and manage dashboards and reports for data visualization.
  • Authored comprehensive user guides for projects, conducted end-user training, and provided real-time support for optimal system utilization.
Technologies: BI Reporting, SAP BusinessObjects (BO), SQL, Oracle, Dashboards, Business Intelligence (BI), Data Visualization, Documentation, Data Analysis, Agile, Relational Database Design, Databases, PostgreSQL, Database Design, Data Integration, Database Architecture, Reporting, Microsoft SQL Server, Database Modeling, BI Reports, Reports, Data Architecture, Dashboard Design, Microsoft Excel, Data, Data Warehousing, DAX, Financials, Pricing, Data Lakes, Data Pipelines, Warehouses, Requirements Analysis, Data Transformation, Data Reporting, Data Manipulation, Analytics, Data Modeling, IT Project Management, Data Management, Dashboard Development, T-SQL (Transact-SQL)

Business Intelligence Specialist/ DWH Analyst

2015 - 2020
Turkish Airlines
  • Worked as a project manager and analyst in the DWH integration project of one of the company's main domains, which consists of a daily data volume of two million end-to-end.
  • Modeled the DWH database in accordance with standards and reporting processes and worked on integration projects of multiple source systems while ensuring data integrity.
  • Analyzed source system tables and their relations using SQL. Created reports and dashboards with more than 500 metrics/attributes using MicroStrategy.
  • Developed database objects using SQL for reporting, including tables, views, and materialized views.
  • Managed client meetings to determine requirements and data mapping sessions to understand business needs. Documented detailed business rules and requirements.
  • Contributed to data standardization and the data warehouse dictionary for company use.
  • Created a documentation system for the business intelligence (BI) team and implemented it in the entire BI department.
  • Developed and automated multiple BI reports in the dashboard on MicroStrategy and Qlik Sense. Created ad-hoc reports used primarily for legal purposes.
  • Managed projects using Jira, a project management tool.
  • Served as an analyst in a data governance project and worked on integrating Informatica, Axon, and Informatica EDC tools into the company.
Technologies: MicroStrategy, Teradata, Qlik Sense, SQL, Data Governance, Dashboards, Business Intelligence (BI), Data Visualization, Documentation, Data Analytics, Data Analysis, Statistics, Data Engineering, Relational Database Design, Databases, ETL, Microsoft Power BI, Database Design, Data Integration, Master Data Management (MDM), Database Architecture, Reporting, Microsoft SQL Server, Database Modeling, BI Reports, Reports, Data Architecture, BI Reporting, Dashboard Design, Microsoft Excel, Data, Data Warehousing, Architecture, Financials, Pricing, Jira, Database Migration, Data Lakes, Data Pipelines, Warehouses, Requirements Analysis, Data Transformation, Data Reporting, Data Manipulation, Analytics, Data Modeling, IT Project Management, Data Management, Data Science, Dashboard Development, SharePoint, T-SQL (Transact-SQL)

Business Analyst

2014 - 2015
Aydinli Group
  • Collaborated with the merchandising team and business analytics and system development to ensure that all project details were attended to.
  • Recommended operational improvements based on tracking and analysis.
  • Met with stakeholders to take business requirements and led meetings while taking requirements.
  • Documented business requirements for the development process and designed front-end of programs.
  • Arranged document acceptance meetings with developers.
  • Implemented user acceptance testing focused on documenting defects and executing test cases.
  • Trained the business team about new programs or developments.
  • Created dashboards and reports for the business team.
  • Fulfilled the tasks of analyzing the program, designing the screen, conducting tests, and providing user training in developing a system (ARES), including forecasting models for end-to-end purchasing, planning, and allocation works.
Technologies: SQL, Tableau, Power Query, Business Intelligence (BI), Dashboards, Data Visualization, Documentation, Data Integration, Reporting, Microsoft SQL Server, BI Reports, Reports, BI Reporting, Microsoft Excel, MySQL, DAX, Pricing, Requirements Analysis, Data Transformation, Data Manipulation, Analytics, IT Project Management, Dashboard Development, T-SQL (Transact-SQL)

Merchandise Planner

2013 - 2014
Aydinli Group
  • Planned store product by analyzing sales with parameters that affect sales.
  • Made decisions on product price, transfers, and discounts.
  • Worked with IT as a business stakeholder to develop merchandising programs.
Technologies: Excel 2013, MicroStrategy, Reporting, Reports, Microsoft Excel

Extracting a Main System to a Data Warehouse

I led the migration of a departure control system (DCS) to a data warehouse, transforming an open system without a relational database. Utilizing SQL, I analyzed systems, collaborated with developers and analysts, and gathered business requirements. Building on this, I devised rules and designed the data warehouse (DWH). Leveraging a domain with a daily data volume exceeding two million records, I generated reports on MicroStrategy encompassing over 500 metrics and attributes. This allowed numerous departments to access crucial data for strategic decisions, such as passenger check-in trends, aircraft occupancy rates, baggage volumes, and passenger profiles.

The documentation system I established throughout the project laid the foundation for data governance. The user guides I created resulted in an 80% reduction in the need for business unit support for report usage.

Seamless Data Warehouse Transition

The organization faced the complex task of transitioning from an outdated data warehouse to a new, modern system, necessitating the recreation of existing report codes without disrupting strategic decision-making processes.

I meticulously compared old system tables with new ones, creating detailed data mapping documents. I identified discrepancies and accounted for them when preparing report scripts, ensuring alignment with business needs.
I scrutinized existing report scripts, aligning each with the precise business requirements in the new data warehouse. I proactively addressed source data errors, significantly improving data quality and reporting accuracy.
I achieved 100% accuracy in migrated data, confirmed through extensive testing. This precision ensured the continuity of analytics and reporting functions, which are vital for ongoing business operations.

The project went beyond simple migration by re-confirming report needs with owners, leading to updated and more relevant reports. The successful on-time delivery of the project minimized business disruption.

Transforming Monthly Reports into an Interactive Dashboard for Strategic Decision-Making

I revamped the company's monthly sales analysis presentation, previously in PowerPoint, into an interactive dashboard with Tableau. Collaborating with my team, I elucidated the business rules for each graph and crafted scripts accordingly. The dashboard, comprising around 50 graphs, enhanced flexibility by introducing filters for weekly, quarterly, and annual data, with provisions for accessing data from previous years.

Recognizing the critical need for data accuracy, I proactively addressed inconsistencies during the dashboard's development. Liaising with data source owners, I identified and resolved issues, ensuring users had reliable and precise data for strategic decision-making.

Languages

SQL, T-SQL (Transact-SQL), Python

Tools

Tableau, Microsoft Excel, Jira, Tableau Desktop Pro, Microsoft Power BI, Excel 2013, Power Query, Qlik Sense, GitHub

Paradigms

Business Intelligence (BI), Database Design, Requirements Analysis, ETL, Agile, Data Science

Storage

PostgreSQL, Data Integration, Master Data Management (MDM), Database Architecture, Microsoft SQL Server, Database Modeling, Data Lakes, Data Pipelines, Teradata, Databases, MySQL, Azure SQL, Database Migration

Other

MicroStrategy, BI Reporting, Data Analysis, Documentation, IT Project Management, Dashboards, Data Analytics, Data Visualization, Relational Database Design, Data Architecture, Reporting, Data Modeling, BI Reports, Reports, Dashboard Design, Data, Data Warehousing, Architecture, Financials, Pricing, Warehouses, Data Transformation, Data Reporting, Data Manipulation, Analytics, Data Management, Dashboard Development, Analytical Thinking, Data Engineering, Azure Databricks, Financial Data, DAX, SAP BusinessObjects (BO), Data Governance, Statistics, Azure Data Factory

Platforms

Oracle, Azure, Databricks, SharePoint

Libraries/APIs

PySpark

2008 - 2012

Bachelor's Degree in Industrial Engineering

Uludag University - Bursa, Turkey

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